Jānis Sārts was appointed as a Director of the NATO Strategic Communications Centre of Excellence In July 2015. The Centre is a multinational, cross-sector organisation which provides comprehensive analysis, advice and practical support to the Alliance and allied nations. Some of the topics the Centre is focusing on: early signals of hybrid warfare, new challenges in the information environment: robot trolling and new trends in social media, Russia’s and DAESH information campaigns, strategic communications in administration.
As an expert, Jānis Sārts has been invited to speak to the representatives of the National Parliament of the Federal Republic of Germany; to give a testimony in front of the Senate of the United States, as well as the Parliament of the Kingdom of Spain.
Jānis Sārts began his career in the Ministry of Defence in 1994. He has been heading the Defence Section of Latvia’s Delegation to NATO and EU in Brussels, also being a Special Advisor to Georgia on defence reforms and NATO integration plans. He has been the State Secretary of the Ministry of Defence, Latvia for seven years, – leading defence sector reforms during an economic crisis period, developing a new state defence concept, and encouraging regional defence cooperation within NATO and the EU. He has also led the Latvian Government’s efforts to increase its security and defence in cyberspace. As Chair of the National Cyber Security Board, he was responsible for formulating and overseeing the implementation of Latvia’s cybersecurity policy, as well as for overseeing the work of the National Information Technology Security Incident Response Institution – CERT.LV.