The Impact of AI on the Society: Key Takeaways

on 07.08.2023

Artificial Intelligence (AI) development has gained significant momentum in recent years and is poised to reshape various aspects of our society. From improving efficiency and revolutionizing industries to enhancing our daily lives, AI applications span across sectors such as healthcare, transportation, entertainment, public service institutions, agriculture, retail, and customer service, among others. However, the rapid advancement of AI technology raises various concerns, such as trustworthiness and the impact on the labour market. This policy brief examines the importance of public/private cooperation, ethical principles, and standards introduced by the private sector, as well as the significance of AI-powered tools in combating disinformation challenges.

AI Development as a Positive Force

AI development has the potential to bring transformative changes and benefits to society. Automation and intelligent systems can streamline processes, optimize resource allocation, and improve productivity across industries. For example, AI-enabled healthcare systems can enhance diagnostics, treatment plans, and patient care[1]. In transportation, AI can improve safety, optimize routes, and reduce congestion[2]. Moreover, AI can enhance customer service experiences by providing personalized and efficient solutions[3]. Overall, AI development holds promise for positive societal impact.

Regulation as a Necessity

While AI development presents immense opportunities, appropriate regulation is essential to ensure the ethical and responsible use of the technology. Public/private cooperation plays a vital role in establishing frameworks that balance innovation with social considerations[4]. Microsoft's ethical principles embodied in Responsible AI Standards serve as examples of the private sector's commitment to responsible AI development and deployment.

Trustworthiness of Information

Trustworthiness is a critical factor in the successful integration of AI into society. AI systems must prioritize accuracy, accountability, and the ability to verify information sources. While AI era can trigger disinformation challenges, there are already AI-powered tools and applications that are actively combating it. Platforms like Bing, which utilize sourcing and allow users to trace back to original sources, offer a higher level of transparency and trustworthiness.


Transparency and Data Concerns

The lack of transparency and concerns regarding data usage pose challenges for AI. AI systems learn from prompts, and users may question paying for services like ChatGPT if they have contributed to their growth. However, private companies are already addressing these challenges through their ethical principles and Responsible AI Standards. By taking proactive measures to ensure transparency in AI systems and data usage, private companies can foster public trust and confidence.

Upskilling Workers in the Era of AI

The impact of AI on the labour market raises the need for upskilling initiatives. To adapt to changing job requirements, the education system should be reformed to equip future generations with AI-relevant skills[5]. Subjects such as data science, programming, and critical thinking should be integrated into curricula. Training programs should be developed to provide junior employees with practical AI knowledge[6]. Additionally, proactive measures should be taken to upskill workers facing job displacement. Government-led initiatives, industry partnerships, and lifelong learning programs can support affected workers by providing tailored training, financial support, counselling services, and job placement assistance.


AI development has the potential to revolutionize industries, enhance efficiency, and improve our daily lives. By embracing public/private cooperation, ethical principles, and Responsible AI Standards, we can work together to ensure an ethical and human-centred AI ecosystem. Governments and private companies are taking steps to address challenges related to transparency and regulation. As we navigate these unprecedented times, responsible AI practices will be instrumental in fostering a future where AI benefits all of society in a fair and equitable manner.


* These key takeaways are based on the series of events organized by GLOBSEC in cooperation with Microsoft.